NID – Nazionale Italiana Design
Italians build up a team
Ideation and coordination of Italian National Design Team, a collection of projects that involves the new generation of Italian designer “post-master”.
Everything started with a meeting between JoeVelluto e Cristina Morozzi in a cafe in Milan: We told our idea to Cristina, who with enthusiasm, accepted to develop it with us. The voyage started with an introduction during 2006 Milan Design Week, a shoot of the team in Triennale, a team composed by 22 designers who had contributed to design for Coin Group, the first “design oriented” collection of the brand Coincasa.
In 2014, in occasion of World Soccer Cup, a new team of 11 designer under 35, was introduced. They designed original project developed around the idea of the world cup and realized by artisan made in Italy.
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